AI Insights · Timothy · July 2024
Top 5 Social Apps Performance in Madagascar Q2 2024
Explore the performance trends of the top 5 social apps in Madagascar during Q2 2024, including download rates, revenue, and active users.
In Q2 2024, the top 5 social apps in Madagascar—TikTok, Chamet - Live Video Chat, Bigo Live - Live Streaming App, Grindr - Gay Dating & Chat, and Facebook—showed varied trends in downloads, revenue, and active users.
TikTok saw a steady increase in weekly downloads, peaking at around 12.6K at the end of April. Weekly revenue fluctuated, reaching a high of approximately $2.1K in late April. Active users remained relatively stable, with a slight increase from 198.6K to 212K over the quarter.
Chamet - Live Video Chat had modest weekly downloads, peaking at 257 in late April. Weekly revenue remained fairly consistent, averaging around $130. Active users showed a steady rise, reaching 881 by mid-June before slightly dropping to 794 by the end of the quarter.
Bigo Live - Live Streaming App experienced a significant spike in weekly revenue, hitting $771 in early June and ending the quarter with $858. Downloads also saw a notable increase, peaking at 376 mid-June. Active users showed a steady incline, reaching 1.5K by the quarter's end.
Grindr - Gay Dating & Chat had a consistent increase in weekly downloads, peaking at 150 in mid-June. Revenue remained stable, averaging around $99. Active users rose steadily, reaching 1.2K by mid-June before a slight drop to 1.1K at the quarter's end.
Facebook continued to dominate with the highest weekly downloads, peaking at 33.1K in late April. Revenue showed a slight increase, reaching $144 in mid-June. Active users steadily increased throughout the quarter, reaching a high of 394K by mid-June.
These insights, derived from Sensor Tower data, highlight the dynamic performance of social apps in Madagascar. For more detailed insights, visit Sensor Tower.